BACKGROUND AND RATIONALE

The fashion industry is one of the biggest producers of waste in the world. This is also true in the Philippines where the fashion industry has seen tremendous growth in the last 2 decades. 

In the last 20 years the industry has doubled production, while the time clothing is worn before it is thrown away has fallen by around 40%. When it is thrown away, about 75% will be burned or end up in landfills. Only 12% get collected for recycling and are shredded and used to stuff mattresses, or made into insulation or rags. Less than 1% of what is collected for recycling will be used to make new clothing.

These trends are not only damaging the environment, they are limiting the opportunities for the fashion industry to succeed in the long-term. The industry already misses out on billions in value from clothing being worn less and barely recycled. 

With all these in mind, MAKAPINOY or Mga Kasuotang Likhang Pinoy is aimed at not just recycling garments and turn them into high fashion apparel, but to make it available to the international market.

 

DESCRIPTION OF PRODUCTS AND SERVICES

Recycling used clothes is not limited to making rags or shredded materials. MAKAPINOY will turn used clothes into high fashion garments that appeals to the global market. In partnership with the Designers Council of the Philippines, used clothes will be upcycled into fashion forward wardrobes with the global market in mind.

MAKAPINOY will bring these designs and garments on the international market especially in countries that have a huge appetite for upcycled fashion. Participating in international fashion shows, trade events, and cultural expos will bring much needed attention to these garments.


BENEFITS TO STAKEHOLDERS


1, Less and less used garments will end up in dumpsites and landfills thereby lessening the impact on the environment.


2. Local tailors, seamstresses, pattern makers, beaders, and other back-end support workers of the fashion industry will have a regular and stable source of work. They will also learn innovative ways and techniques to broaden their skill sets.

 

3. Aspiring  and established designers will have cheap and almost unlimited supply of used garments to choose from. They will also have access to marketing and business support to reach global markets.


VALUE PROPOSITION

World-class Filipino-made environment-friendly fashion!

Word-class – Our designs and techniques appeal to the international market.

Fiipino-made – Our clothes are 100% Filipino made.

Environment-friendly – Our garments are made from 90% used and upcycled fabrics.

Fashion – Our products are true fashionable, wearable, runway worthy looks.


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